The Greek Group Vivartia proceeded in another strategic agreement in order to branch out its business in Kosovo’s market. In this way the group abides by its commitment for extroversion and continuous promotion of the Greek entrepreneurship in foreign markets.
More specifically, the group Goody’s-Everest signed a cooperation agreement with the Magna Food SHPK company for the expansion of the Goody’s restaurant chain in Kosovo. The agreement provides for the operation of at least ten Goody’s restaurants in major urban centers of the country. The first restaurant is expected to start operating before May 2014.
The extroversion plan conducted by the group Goody’s-Everest includes agreements for expansion in Albania, Montenegro, Kosovo, FYROM, Belarus, Libya and the United Arab Emirates as well as the operation of more than twenty restaurants in Cyprus, Bulgaria, Romania and Hungary.
The chief executive Thanasis Papanikolaou noted that “This new agreement for the presence of Greek businesses in Kosovo’s market makes us very happy and enhances the dynamic presence of the group Goody’s-Everest abroad.”
The chief executive of Vivartia group Yiannis Artinos added that “The group Vivartia, loyal to its operational strategy for development, constantly exploits every opportunity inside or outside borders. Through a dynamic program, the past three years we have developed in a fast and hectic pace, our presence abroad by exporting products, services and new production units. This new agreement represents another country in which our group’s restaurants will be presented, while through our ten new restaurants we will be given the opportunity to offer our products and services to two million new consumers.”